Using Google Webmaster Tools

Google’s Webmaster Tools shed light on how your website is seen by Google and do various indexing-related tasks.

Like the Yahoo Site Explorer we described earlier,  the best functionality is limited to those who can upload a file and thus “verify” themselves as site owners. Once you have done so, you’ll be able to do the following:

  • Tell Google about pages and updates using sitemaps.
  • See when the site was last indexed.
  • See what pages have been indexed and where Google found errors.
  • Examine the robots.txt file.
  • Adjust the crawl rate of your site by Google.
  • Specify URL canonicalization ( versus
  • Enable advanced image search.
  • View summaries of your site’s PageRank.
  • Examine top search queries that led people to your site.

The Google Webmaster Tools are quite useful for diagnosing indexing errors as well as providing insight into how people find your site.

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