http://www.web1marketing.com/blog/index.php/archives/google-adwords-introducing-remarketing/ News and Views on SEO, SEM, and Web Design Thu, 08 Sep 2011 20:16:09 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.web1marketing.com/blog/index.php/archives/google-adwords-introducing-remarketing/comment-page-1/#comment-37819 Josh Mon, 05 Apr 2010 19:18:03 +0000 http://www.web1marketing.com/blog/?p=725#comment-37819 I strongly suspect that advertisers won't run into stalking problems or that users will see that much abuse. There are two reasons: first, content ads typically enjoy low visbility and very low CTR, so remarketing is unlikely to evoke a large amount of attention and clicks. Second, there is no guarantee that the ad will be shown on subsequent visits to content sites; you'll still be competing with all other advertisers, and each ad view is still not "free" in the same sense that regular views aren't. I strongly suspect that advertisers won’t run into stalking problems or that users will see that much abuse. There are two reasons: first, content ads typically enjoy low visbility and very low CTR, so remarketing is unlikely to evoke a large amount of attention and clicks. Second, there is no guarantee that the ad will be shown on subsequent visits to content sites; you’ll still be competing with all other advertisers, and each ad view is still not “free” in the same sense that regular views aren’t.

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