term: Nofollow
Nofollow Definition - Internet Marketing Glossary

Definition of Nofollow

Nofollow refers to a link attribute that allows website owners to tell search engines that a particular link does not confer credit to the target site. For instance, a Google discourages the use of paid links, and they ask that site owners use nofollow on them so that people cannot buy more backlinks.

It is possible specify nofollow for all links on a page using the "robots" meta tag.

Here is an HTML example of a link that uses nofollow:

<a href="http://www.web1marketing.com" rel="nofollow">Great Site</a>

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