Archive for December, 2007

Google Zeitgeist 2007

Tuesday, December 18th, 2007

Google recently released their 2007 edition of Zeitgeist, an assessment of popular search terms and trends for the year. While this has little actual utility for most organizations, it is entertaining.
Among our observations of their observations:

Searches spiked for several notable events, including Anne Nicole Smith’s death, the Virginia Tech shooting, nude photos of Vaness Hudgens [...]

Overcoming SEO skepticism

Friday, December 7th, 2007

I spoke yesterday with Phil, the owner of an established web design and hosting firm. He told me bluntly “I don’t pay much attention to this SEO stuff.” Chuckling dismissively, he went on to recount stories of two clients he works with — mid-size firms — who have forked over thousands of dollars to SEO [...]