Tag Browsing

301 Redirects adCenter AdWords Article Marketing Bidding Strategy Bing Blogging Click Fraud Content Development Content Networks Conversions Display Ad Network Domains E-Commerce Facebook Google Google Analytics Internationalization Internet Advertising Keyword Research Keywords Landing Pages Link Building Linking Local SEO Mobile Search On-Page Factors Pay Per Click PPC Programming Redirects Search Engine Optimization Search Engines SEM SEO Social Media Tools Trademarks Twitter Usability Web Analytics Web Design Web Marketing Yahoo! Yahoo Sponsored Search

Currently Browsing Search Engines

Google synonyms and natural language processing

Google just blogged about synonyms as they related to searcher intent. They provide several examples of how a concept as simple as a synonym complicate natural language processing. This also brings up some important recommendations for site owners with respect to SEO. Prospective customers type in all kinds of variations on your most obvious keywords […]

Bing and Yahoo and SEO: there’s no rush

Microsoft and Yahoo! have announced a complex agreement in which Bing will provide natural and paid search results to Yahoo! properties, and Microsoft will have access to Yahoo!’s technology. Yahoo! will provide the salesforce for premium search advertisers. Self-service paid search (this is regular old PPC through adCenter and Yahoo Sponsored Search) will be handled […]

SMX Advanced: the more things change…

I’m glad to have attended SMX Advanced here in Seattle over the last couple of days. What did I learn? Mainly that the old cliche still applies: The more things change, the more things stay the same. As noted in my last post, SEO is still a collection of best practices, most of which have […]

Yahoo! search engine bought by Web 1 Marketing, Inc.

Seattle, WA (AFNews) April 1, 2009 — Web 1 Marketing, Inc. has purchased the web search business of Yahoo!, Inc. “We are pleased to welcome Yahoo! Search to our team,” said Josh Freedman, President of Web 1 Marketing, Inc. “We look forward to the synergies of our two organizations to combine effortlessly, providing our customers […]

On-Demand Indexing for Google Site Search

If you’re using Google Site Search to provide search functionality on your site, there’s some good news. They have just rolled out On-Demand Indexing: you can tell them that your content should be re-indexed whenever you want, such as after content additions or changes. NOTE: This indexing does not affect the main search engine index, […]