Jakob Nielsen’s Alertbox recently included a post about the usability benefits of breadcrumbs. We have long counseled clients to use them when their site design and organization allow for the same reasons that Jakob advocates their use. We add one more reason: SEO. One of the important aspects of site optimization is creating abundant, keyword-rich […]
What is the purpose of your website’s home page? Is it to brand, sell a product, talk about the company, direct people to the right information, or entertain visitors? Should it be colorful or stark? Simple or busy? Focused or comprehensive? All of the other questions and concerns are acadmic if website visitors leave, which […]
I admit it: I’m Google fan. One really big reason is Google Maps, which rewrote the book on mapping (although ironically it’s now falling a little behind competitors on the feature front). Similarly Google Finance demonstrates how to combine DHTML and fabulous interface design to create a very powerful yet easy-to-use visualization and analysis tool. […]
Usability guru Jakob Nielsen recently summarized common website mistakes that result in lost business, both online and offline. These include: Aggressive home page promotions that annoy users and diminish trust. Lack of consistent design and navigation throughout the site. Poor information presentation/navigation and lack of good search. Over-emphasis on being new and different at the […]
The following Firefox extensions are incredibly useful for all kinds of web-related work: ColorZilla – Investigate and copy colors, check coordinates, and zoom. Googlebar – Search various Google properties, within a domain, examine the cache, and more. Greasemonkey – Customize other people’s websites with ready-made or custom plugins. SessionSaver – Save tab sets and histories […]
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