Karen Anderson recently blogged about the FTC’s plans to draft new rules that allow them to go after bloggers for false claims and conflicts of interest. These plans have been in the works for months, but widespread awareness and concern seems to have only blossomed in the last few weeks, leaving little time for action [...]
If you need permission to use a trademarked term on AdWords, you can go to https://services.google.com/inquiry/aw_tmauth to apply for a waiver. As we noted last week, Google will be loosening the AdWords trademark policy.
After recent news from Yahoo Sponsored Search and Microsof adCenter that both programs are shifting to draconian trademark protection policies, it is a quite refreshing to hear Google breathe some reason back into search advertising.
For years trademark owners have objected to the use of their marks in competitive advertisments, some going so far as to [...]
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