Multilingual Marketing and the World Wide Web A beginner’s guide to SEO and Localization Paul Sawers, Communications Executive, Lingo24 English may still be the dominant language in terms of content on the Web, but the majority of the world’s internet users’ first language isn’t English. And this disparity creates a rather lucrative opportunity for those seeking […]
Recently a prospective client asked how best to handle international versions of their online content. They will have different versions of their copy in different languages. Should they create separate websites? Use subdomains? Or use folders in the main site? The use of separate websites, e.g. www.company.cn vs. www.company.be, has only one SEO advantage over […]
Sometimes you need to move a site from one domain to another, or you might have one or more domains that you want to all forward to another, such as variations on your primary domain. For example, your main site might be “www.example.com” and you want anyone who types in or follows a link to […]
Yesterday we helped a client recover their domain after it expired, apparently without any prior notification emails from the registrar warning them of the impending need to extend their contract. Recovery was greatly complicated by the fact that they had used an email address from that domain in their administrative contact information. In other words, […]
There is a rising debate regarding the use or omission of “www” for website addresses. For instance, should a company use “http://widgets.com” or “http://www.widgets.com”? The debate is debate is getting somewhat heated in some venues, and there is even an organization advocating the omission of “www”. We have a problem with this. We don’t have […]
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